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My body is changing and getting dressed has gotten harder

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Based on your Closet
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already hiding in your closet
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\n\n
\n

Most women going through perimenopause or menopause think they need a whole new wardrobe.

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They don’t.

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They need a new system. One that works with the body they have right now, not the one the old rules were made for.

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You probably already have more than you realize.

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\n
Based on your Closet
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Outfit combinations
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already hiding in your closet
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\n

Most people think they need more clothes when really, they just need a way to put things together.

\n

You probably already have more options than you realise.

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\n
\n \n
\n
\n
\n
4/8
\n
\n\n
\n
REALITY CHECK
\n

How many items of clothing do you have?

\n
\n
\n\n
\n \n
\n
\n\n \n\n\n"}},"createdAt":"2026-06-15T11:45:43.533Z","aiContent":{},"order":6,"updatedAt":"2026-06-16T13:54:13.742Z","id":"of-menopause-closet-size","name":"Closet size","position":{"y":0,"x":3360},"tags":[],"aiMeta":{"generationTimestamp":"2026-06-15T11:45:43.533Z","generationModel":"manual-cli","source":"segmently-cli","iterationCount":1,"blockRole":"Closet size","blockType":"WebEmbed"},"screenType":"WebEmbed"},"of-menopause-clothes-fit-statement":{"screenType":"WebEmbed","tags":[],"aiMeta":{"source":"segmently-cli","blockRole":"of-menopause-clothes-fit-statement","iterationCount":1,"blockType":"WebEmbed","generationTimestamp":"2026-06-18T08:06:42.649Z","generationModel":"manual-cli"},"entityId":"of-menopause-clothes-fit-statement","position":{"x":-1344,"y":368},"name":"of-menopause-clothes-fit-statement","id":"of-menopause-clothes-fit-statement","updatedAt":"2026-06-18T08:10:19.273Z","content":{"animated":true,"canvas":{"background":{"content":{"color":"#1a1a1a"},"kind":"solid"}},"embed":{"callback":{"action":{"edges":[{"transitionKind":"push","nextScreenId":"of-menopause-too-warm-statement","conditions":[]}],"kind":"advance"}},"childSections":[{"kind":"Text","textContent":{"title":{"appearance":{},"kind":"static","translations":{"en-US":"The clothes I used to love don’t fit or flatter me the way they once did."}}},"order":0,"label":"title","id":"title"},{"id":"step_counter","label":"step_counter","kind":"Text","textContent":{"title":{"appearance":{},"kind":"static","translations":{"en-US":"2/4"}}},"order":1},{"optionsListContent":{"items":[{"variableValue":"agree","title":{"appearance":{},"kind":"static","translations":{"en-US":"Agree"}},"id":"agree"},{"variableValue":"somewhat_agree","title":{"kind":"static","appearance":{},"translations":{"en-US":"Somewhat Agree"}},"id":"somewhat_agree"},{"id":"somewhat_disagree","title":{"translations":{"en-US":"Somewhat Disagree"},"kind":"static","appearance":{}},"variableValue":"somewhat_disagree"},{"id":"disagree","title":{"translations":{"en-US":"Disagree"},"kind":"static","appearance":{}},"variableValue":"disagree"}]},"id":"agreement_options","label":"agreement_options","kind":"SingleSelectionList","order":2}],"html":"\n\n\n \n \n Statement\n \n \n \n \n\n\n
\n
\n \n 2/4\n
\n\n
\n

The clothes I used to love don’t fit or flatter me the way they once did.

\n
\n
\n
\n\n \n\n\n"},"offlineFirst":false},"order":6,"aiContent":{},"createdAt":"2026-06-18T08:06:42.649Z"},"of-menopause-experience-recap":{"content":{"canvas":{"background":{"content":{"color":"#1a1a1a"},"kind":"solid"}},"animated":true,"offlineFirst":false,"embed":{"html":"\n\n\n \n \n Wardrobe affirmation\n \n \n \n \n\n\n
\n
\n \n
\n\n
\n

Great, we’ve got a better understanding of your experience.

\n

Now let’s learn about your wardrobe, shopping habits, and lifestyle.

\n
\n\n
\n \"\"\n
\n\n
\n \n
\n
\n\n \n\n\n","childSections":[{"label":"title","id":"title","kind":"Text","order":0,"textContent":{"title":{"translations":{"en-US":"Great, we’ve got a better understanding of your experience."},"kind":"static","appearance":{}}}},{"id":"subtitle","label":"subtitle","textContent":{"title":{"appearance":{},"kind":"static","translations":{"en-US":"Now let’s learn about your wardrobe, shopping habits, and lifestyle."}}},"order":1,"kind":"Text"},{"kind":"Text","textContent":{"title":{"translations":{"en-US":"Next"},"appearance":{},"kind":"static"}},"order":2,"id":"cta_label","label":"cta_label"},{"kind":"Media","order":3,"mediaContent":{"content":{"image":{"translations":{"en-US":{"small":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260618081617_wardrobe-rack/small.png","original":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260618081617_wardrobe-rack/origin.png"}}}},"kind":"Image"},"label":"hero_image","id":"hero_image"}],"callback":{"action":{"kind":"advance","edges":[{"conditions":[],"transitionKind":"push","nextScreenId":"of-menopause-same-closet-intro"}]}}}},"createdAt":"2026-06-18T08:17:30.140Z","aiContent":{},"order":6,"updatedAt":"2026-06-18T08:27:49.986Z","id":"of-menopause-experience-recap","name":"of-menopause-experience-recap","position":{"x":352,"y":352},"tags":[],"entityId":"of-menopause-experience-recap","aiMeta":{"generationModel":"manual-cli","generationTimestamp":"2026-06-18T08:17:30.140Z","blockType":"WebEmbed","blockRole":"of-menopause-experience-recap","iterationCount":1,"source":"segmently-cli"},"screenType":"WebEmbed"},"of-menopause-feeling":{"tags":[],"aiMeta":{"generationModel":"manual-cli","generationTimestamp":"2026-06-15T12:26:52.097Z","source":"segmently-cli","blockType":"WebEmbed","iterationCount":1,"blockRole":"Walk-out feeling"},"screenType":"WebEmbed","content":{"canvas":{"background":{"kind":"solid","content":{"color":"#f8fbfb"}}},"animated":true,"offlineFirst":false,"embed":{"isIframe":true,"html":"\n\n\n \n \n Your challenge\n \n \n \n \n\n\n
\n
\n \n
\n
\n
\n
8/8
\n
\n\n
\n
YOUR ROUTINE
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When you walk out the door, how do you want to feel?

\n
\n
\n\n
\n \n
\n
\n\n \n\n\n","callback":{"action":{"kind":"advance","edges":[{"conditions":[],"nextScreenId":"of-menopause-timeline-branch","transitionKind":"push"},{"transitionKind":"push","nextScreenId":"of-menopause-timeline","conditions":[{"key":"journey_stage","operator":"in","value":"body_changing,hormonal_midlife,rediscovering"}]}]}},"childSections":[{"label":"eyebrow_label","id":"eyebrow_label","order":0,"textContent":{"title":{"appearance":{},"kind":"static","translations":{"en-US":"YOUR ROUTINE"}}},"kind":"Text"},{"textContent":{"title":{"kind":"static","appearance":{},"translations":{"en-US":"When you walk out the door, how do you want to feel?"}}},"order":1,"kind":"Text","label":"title","id":"title"},{"kind":"Text","textContent":{"title":{"appearance":{},"kind":"static","translations":{"en-US":"Continue"}}},"order":2,"id":"cta_label","label":"cta_label"},{"optionsListContent":{"items":[{"subtitle":{"kind":"static","appearance":{},"translations":{"en-US":"Like I have my life together"}},"variableValue":"confident","title":{"translations":{"en-US":"Confident"},"appearance":{},"kind":"static"},"id":"confident"},{"id":"calm","title":{"translations":{"en-US":"Calm"},"appearance":{},"kind":"static"},"variableValue":"calm","subtitle":{"translations":{"en-US":"Like getting dressed wasn’t a thing"},"appearance":{},"kind":"static"}},{"title":{"translations":{"en-US":"Put-together"},"appearance":{},"kind":"static"},"id":"put_together","subtitle":{"translations":{"en-US":"Polished without trying hard"},"kind":"static","appearance":{}},"variableValue":"put_together"},{"title":{"appearance":{},"kind":"static","translations":{"en-US":"Like myself"}},"id":"like_myself","subtitle":{"kind":"static","appearance":{},"translations":{"en-US":"Dressed for my life, not someone else’s"}},"variableValue":"like_myself"}]},"label":"walk_out_options","id":"walk_out_options","kind":"SingleSelectionList","order":3}]}},"order":6,"aiContent":{},"createdAt":"2026-06-15T12:26:52.097Z","name":"Walk-out feeling","position":{"x":6720,"y":0},"id":"of-menopause-feeling","updatedAt":"2026-06-16T13:03:56.196Z"},"of-menopause-founder-note":{"screenType":"WebEmbed","tags":[],"aiMeta":{"generationTimestamp":"2026-06-15T11:40:57.357Z","generationModel":"manual-cli","source":"segmently-cli","blockRole":"Founder note","blockType":"WebEmbed","iterationCount":1},"name":"Founder note","id":"of-menopause-founder-note","position":{"y":0,"x":2880},"updatedAt":"2026-06-18T15:55:06.073Z","content":{"canvas":{"background":{"content":{"color":"#f8fbfb"},"kind":"solid"}},"animated":true,"offlineFirst":false,"embed":{"isIframe":true,"html":"\n\n\n \n \n A note from Alison\n \n \n \n \n\n\n
\n
\n \"\"\n
Hey there!
\n
\n

You’re not imagining it. Standing in front of a full closet and having nothing work isn’t about bad taste or not having enough clothes.

\n

It’s about having a body that’s changing, sometimes hour by hour, and a wardrobe that was built for a body you used to have.

\n

Your body reorganized itself. Of course the old rules don’t work anymore. And it’s exactly what we’re here to help with. One small step at a time. ✨

\n
\n
\n
\"Alison\"
\n \"xoxo\n
\n
\n\n
\n \n
\n
\n\n \n\n\n","childSections":[{"kind":"Text","textContent":{"title":{"translations":{"en-US":"Hey there!"},"kind":"static","appearance":{}}},"order":0,"id":"greeting_label","label":"greeting_label"},{"kind":"Text","textContent":{"title":{"kind":"static","appearance":{},"translations":{"en-US":"You’re not imagining it. Standing in front of a full closet and having nothing work isn’t about bad taste or not having enough clothes."}}},"order":1,"id":"note_p1","label":"note_p1"},{"kind":"Text","order":2,"textContent":{"title":{"translations":{"en-US":"It’s about having a body that’s changing, sometimes hour by hour, and a wardrobe that was built for a body you used to have."},"kind":"static","appearance":{}}},"label":"note_p2","id":"note_p2"},{"kind":"Text","textContent":{"title":{"appearance":{},"kind":"static","translations":{"en-US":"Your body reorganized itself. Of course the old rules don’t work anymore. And it’s exactly what we’re here to help with. One small step at a time. ✨"}}},"order":3,"label":"note_p3","id":"note_p3"},{"order":4,"textContent":{"title":{"kind":"static","appearance":{},"translations":{"en-US":"Let’s start"}}},"kind":"Text","id":"cta_label","label":"cta_label"},{"mediaContent":{"content":{"image":{"translations":{"en-US":{"original":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260615114050_of-menopause-founder-note-flower-media/origin.png","small":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260615114050_of-menopause-founder-note-flower-media/small.png"}}}},"kind":"Image"},"id":"flower_media","label":"flower_media","kind":"Media","order":5},{"mediaContent":{"content":{"image":{"translations":{"en-US":{"small":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260615114052_of-menopause-founder-note-avatar-media/small.webp","original":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260615114052_of-menopause-founder-note-avatar-media/origin.webp"}}}},"kind":"Image"},"id":"avatar_media","label":"avatar_media","kind":"Media","order":6},{"mediaContent":{"content":{"image":{"translations":{"en-US":{"small":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260615114046_of-menopause-founder-note-signature-media/small.svg","original":"https://api.segmently.ai/assets/projects/43fc320f-9156-4e95-a34d-e0b5cc57d852/cli-assets/images/20260615114046_of-menopause-founder-note-signature-media/origin.svg"}}}},"kind":"Image"},"id":"signature_media","label":"signature_media","kind":"Media","order":7}],"callback":{"action":{"edges":[{"conditions":[],"transitionKind":"push","nextScreenId":"of-menopause-closet-size"}],"kind":"advance"}}}},"order":6,"aiContent":{},"createdAt":"2026-06-15T11:40:57.357Z"},"of-menopause-founder-note-branch":{"screenType":"WebEmbed","tags":[],"aiMeta":{"iterationCount":1,"blockType":"WebEmbed","blockRole":"Founder note (branch)","source":"segmently-cli","generationModel":"manual-cli","generationTimestamp":"2026-06-15T18:26:54.738Z"},"updatedAt":"2026-06-18T15:55:07.968Z","id":"of-menopause-founder-note-branch","position":{"x":2880,"y":-1072},"name":"Founder note (branch)","content":{"canvas":{"background":{"content":{"color":"#f8fbfb"},"kind":"solid"}},"animated":true,"embed":{"isIframe":true,"html":"\n\n\n \n \n A note from Alison\n \n \n \n \n\n\n
\n
\n \"\"\n
Hey there!
\n
\n

You’re not alone in this — a lot of women feel the same way standing in front of a full closet and still not knowing what works.

\n

It’s not about bad taste or not having enough clothes — most of us were taught how to shop but never how to actually build outfits.

\n

That’s what we’re here to change. One small step at a time. ✨

\n
\n
\n
\"Alison\"
\n \"xoxo\n
\n
\n\n
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\n \n
\n
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7/8
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YOUR ROUTINE
\n

What does your typical day look like?

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\n \n
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Styles made for your body today

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Introducing a system eliminates all three.

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\n
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6/8
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\n
SHOPPING HABITS
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How would you describe your shopping habits?

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\n \n
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You don’t have
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Build your first outfit formula for this body
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Find the fabrics and silhouettes that actually work
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Make it your own
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DAY 7
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DAY 14
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